Google Maps is one of Google’s most effective tools since its inception that has made it easier for a lot and a lot for the business world, Shopkeepers, companies, enterprises and businesses can write down their location on the map and add lot of accessible details. Virtual reality techniques and the spectacular virtual tours they have provided us in recent times by adding a sense of immersion and sensual presence to the work without being at the core of the place.
As the growth of online businesses continues, it has become important to find a number of new ways that enhance customer access, broaden the fandom and attract them to use your business, and the integration of Google Maps and virtual roaming technology has become a powerful means of achieving those purposes; This is why in this article we will address some ways and strategies to use Google Maps and virtual roaming technology to promote your business services.
Why do you need to use Google Maps and virtual roaming technology?
Simply put, they allow your customers to explore the location of your flag and see your products and services before they decide to visit you. Also, Google Maps provides detailed information about your business location and the ways it leads, as well as panoramic images, 360-degree images, videos, and even virtual tours of the latter And so they are one of the best tools that can be used to attract an audience to your business.
How can you use Google Maps and virtual tours to attract an audience?
We will share a number of ways and strategies that can attract the public to pursue your business:
Improve your profile in “Business Profile”
You should make sure to update all information related to your business including your project location, dedicated call and message business phone number and available workdays including working hours and a good description with the products and services you already provide. Moreover, don’t forget to upload powerful and engaging images of your business site so that you appropriately describe it and make it more attractive for customers looking for your business for the first time.
Create virtual tours
By offering virtual tours, customers can live with the details of your business location and get a strong idea of what they can expect before they decide to visit you. In virtual tours, VR and 3D imaging technologies are used to simulate the details of your company’s headquarters. What really attracts the audience is that vibrant experience and saving time, effort, and money. It also gives your company an excellence between its competitors and makes it look more professional.
You can read our detailed article about virtual tours and their role in real estate marketing here:
Take advantage of Google Maps ads
Google Maps ads can be used in many different ways New customers can be attracted by promoting your business to potential customers looking for products or services similar to what you offer, This is particularly useful for businesses that rely on their local customers such as shops, restaurants and others Also, through Google engagement ads, your business activities will appear distinctively in search engine results, This contributes to raising awareness of your brand and attracts more visits to your company’s website We can add that Google Maps ads allow you to target specific audiences based on their interests and geographical locations, This gives you a greater chance to reach the right audience at the right time. Not only do you show up to non-target people, this increases your chances of getting customer action, as well as the availability of performance measures, visibility statistics, clicks and other useful statistics.
Use Google Street View
Street view can enhance your online business presence Providing the virtual tour through it will make it easier for customers to find and explore your business because it also improves your presence on SEO search engines, Also build trust with your current or future customers Because providing them with a distinctive understanding of your business and what to expect when visiting them makes them feel interested in the experience of exploring your project with attention to all the details, Google Street View also allows you to increase customer engagement in terms of interaction with you.
Responding to customer feedback
One of the things that most attracts audiences is interacting with clients in terms of responding to their criticism and responding to their comments, by responding to customer feedback… It shows that you appreciate audience feedback and love to offer the best possible experience. Also, responding to negative feedback will help you address complaints that may come from customers that improve your business’ reputation in the market.
We note that at our Smart Valley Company, we seek to link interactive virtual tours to Google Maps whether you own a property, company, museum, hotel, cafe, university or anywhere, taking into account the rules of a successful use experience to help you achieve your goals.
At the end of the article, we can say that Google Maps and the combined virtual wandering technology are a distinctive way that can attract a great deal of target audiences, as well as those methods mentioned in the article are based on a scientific, practical and experimental basis to apply, and never hesitate to continue us in case you need to consult or have any question.
